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Make Mailchimp your single source of truth for marketing activities. Manage your marketing holistically with our omni-channel campaign manager.

If you’re getting the clicks but not converting sales—look at your website. How can it be improved to facilitate sales?

Take your email marketing to the next level. Deliver your next big campaign and drive sales in less time with Mailchimp.

SEO does require time and dedication, as you’ll need to learn off-page and on-page SEO, as well as technical SEO. You’ll also need to put in the time optimizing your website, which can include coordinating with your development team on projects related to web design and page speed.

In 2024, community engagement stands as a cornerstone of a strong online presence. Building a community around your brand fosters loyalty, advocacy, and a sense of belonging among your audience.

Experimenting with in-app ads: Don’t limit your ads to websites and search engines. Advertising within relevant mobile apps (as well as ASO marketing) is also a valuable practice that can expand your reach even further.

No degree or prior experience required. Enthusiasm for social media and basic Net navigation skills are required as well as a Meta account.

The main goal of SEO is to enhance a website's content and structure. This naturally helps it appear higher in search engine results. It involves keyword research, on-page optimization, and backlink building to improve a site's ranking. 

Search engine optimization (SEO) is a technique that seeks to improve the ranking of online material on search engines such as Google or Bing.

And if all that on-page work wasn’t enough, you also need to work on off-page SEO. Fortunately, this can be summed up in a single main idea—creating backlinks. What’s a backlink? It’s simply a link on any other website than your own that links back to your website website.

Digital marketing, or online marketing, is a form of advertising that uses the Net and digital technologies to connect with customers.

Data plays a big part in digital marketing. With marketing analytics, marketers can collect valuable information by tracking a customer’s journey in real time and target specific audiences by tailoring content to their preferred digital channels.

You may need to create an awful lot of content with respect to each keyphrase—depending on the levels of competition for it. These basic rules are not for the whole of on-page SEO but should be enough to get you started.

You can also place speech marks— “ ”—around the phrase to see if you get a more specific set of results. The speech marks ensure that the search engine looks for the exact phrase rather than similar phrases.

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